AI Insights · Timothy · July 2022
Top 5 Film & Television Apps Performance in Germany, Q2 2022
Explore the Q2 2022 performance of the top five film and television apps in Germany, including download, revenue, and active user trends.
The second quarter of 2022 saw interesting trends among the top five film and television apps in Germany on a unified platform, according to Sensor Tower data. Here's a closer look at the performance metrics for Disney+, Netflix, Crunchyroll, RTL+, and Joyn | deine Streaming App.
Disney+ experienced a notable decline in weekly revenue, starting at approximately $1.3M in late March and dropping to around $748K by mid-June, before recovering to $1.1M at the end of June. Weekly downloads followed a similar pattern, peaking at 96K in mid-April and then stabilizing around 67K by the end of June. Active users showed an overall increase, rising from 2.7M in late March to over 3M by mid-June, before slightly decreasing to 2.9M at the end of the period.
Netflix saw its revenue gradually increase from $159K in late March to $242K by the end of June. The download rate fluctuated, peaking at 74K in early April and then stabilizing between 63K and 67K towards the end of the quarter. Active users displayed a steady trend, maintaining around 7M throughout the quarter with minor fluctuations.
Crunchyroll maintained a consistent weekly revenue around the $200K mark, ending the quarter at $216K. Weekly downloads ranged from 19K to 31K, with a slight drop towards the end of the period. Active users hovered around 370K, peaking at 402K in mid-April and slightly decreasing to 340K by the end of June.
RTL+ showed fluctuations in revenue, starting at $145K in late March, peaking at $165K in early April, and ending at $131K in late June. Downloads varied significantly, peaking at 65K in mid-April and dropping to around 23K by the end of June. Active users saw a high of 398K in early April, stabilizing around 340K towards the end of the quarter.
Joyn | deine Streaming App had a stable revenue trend, starting at $138K in late March and ending at $131K in late June. Downloads exhibited a sharp decline, from 154K in late March to around 27K by the end of June. Active users showed variability, starting at 854K in late March, peaking at 557K in late May, and finally settling at 312K by the end of June.
These insights reflect the dynamic nature of user engagement and monetization strategies within the film and television app market in Germany. For more detailed insights, visit Sensor Tower.